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The Campaign

The 2011 New Hampshire Association of REALTORS® image campaign — "Get a REALTOR® on Your Side" — ran as a web driver television advertisement (above) on WMUR Channel 9 for four months, scheduled to conclude the final week in June, while also providing a substantial web presence on wmur.com and getanhrealtor.com during that period.

Now, that campaign can take hold at the grassroots level as individual NHAR members continue to advocate the message that today's real estate environment is one full of potential pitfalls best navigated with the help of a local REALTOR®.

The broad purpose of the campaign has been to establish a message platform with economic and localized relevance, and also to provide a global message platform for individual REALTORS®. Within that platform, first and foremost is the fact that REALTORS® have the deepest resources for those interested in buying or selling real estate.

The campaign has encouraged consumers to "consult your local REALTOR® and access their vast and valuable resources," and has positioned our members as local partners with the home buying and home selling public.

The message platform consisted of four tenants, each supporting the broader message, encouraging partnership of home buyers and sellers with REALTORS:

REALTORS® are excellent resources for current, localized economy details. The extensive real estate backgrounds of REALTORS® make them particularly skilled at identifying features to highlight when buying or selling property. REALTORS®  can provide valuable tips and techniques for buying or selling property. When evaluating a community, REALTORS® can provide the most critical, up-to-date information.

For more detailed messaging, visit our Tools You Can Use section by clicking here.


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A space for important events, personal and professional, within our REALTOR® family.  Please contact Dave Cummings, by e-mail or phone (603-225-5549), to post a milestone .

Click here to view milestones.